Built like a steak.

Eats Like a Burger.

Built like a steak.

Eats like a burger.

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Built Different. Because it is.

EXPERTLY TRIMMED

Voted QVC’s Best Burger year after year — and backed by thousands of 5-star reviews across the web. 

Expertly Crafted with Care

Our vertical integration ensures total control, traceability and top-tier quality from ranch to retail.

Handmade feel, every time

Press-formed for a soft, juicy bite that plumps as it cooks and stays generous on the plate.

Real ingredients

No fillers, no shortcuts—just clean ingredients and bold flavor, ready whenever hunger hits.

Every Cut,
Carefully Considered

EXPERTLY TRIMMED

Voted QVC’s Best Burger year after year — and backed by thousands of 5-star reviews across the web. 

Expertly Crafted with Care

Our vertical integration ensures total control, traceability and top-tier quality from ranch to retail.

Handmade Feel, Every Time

Press-formed for a soft, juicy bite that plumps as it cooks and stays generous on the plate.

Real Ingredients

No fillers, no shortcuts—just clean ingredients and bold flavor, ready whenever hunger hits.

The Butcher’s Burger Playbook

 

Fresh. Frozen. Doesn’t Matter.

Same burger, same easy prep — whether it’s fresh or frozen. Want to thaw first? Just leave it sealed and soak in cold water for about 30 minutes. That’s it.

Prep Like A Butcher

Season your burger right before cooking — just salt and pepper is all you need. Then fire it up your way: grill, pan, griddle, air fryer, or broiler. They all get the job done.

Don’t Flip Out.

One flip. That’s it. Let the burger cook about 5–6 minutes per side. No smashing. No pressing. Trust the process.

Know when it’s ready.

For a fully cooked burger, aim for 160°F for beef and 165°F for poultry or salmon. Want a juicier bite? Pull just shy and rest for a few minutes — carryover cooking does the rest.

Let it plump.

Our burger is designed to get bigger, not shrink. As it cooks, you’ll see it puff. That’s a good thing — more volume, better texture, and a meatier bite.

Bonus Tip: Stack Smart.

Build from the base up: bun, sauce, lettuce, patty, cheese, toppings, top bun. Trust us, it’s structurally sound — and way more satisfying

STRAIGHT FROM THE BLOCK

Meet America's Personal Butcher, Ray Rastelli, Jr. What started as a one-room butcher shop in South Jersey over 45 years ago has evolved into a global mission to bring great food to great people around the world.

Thanks for giving us a seat at your table.

Ray's Story

HAVE A QUESTION?

We encourage you to browse through our most frequently asked questions. Still have a question? We're happy to help! Just send us an email at hello@rastellis.com and we'll get right back to you.

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